Monday, November 27, 2006

Signs are Everywhere: Security Check of Casinos in Macau

Hi,

I am just back from Macau with my family.

I took my dad and mom to all the new and old casinos in Macau. They haven't been to Macau for years.

After you have visited nearly all the casinos in Macau, you will understand that the "old" and "new" ones are different, not just about their magnificent decorations and advanced gambling equipment.

They are in totally different Operating Systems!

Just take an example of their security check. Really I don't understand why they need to have security check before they "alllow" you to go into their casinos. I know that it is about security, but they can use some other ways, might be a bit more complicated to achieve the same effects. In Las Vagus, you just can't see any of these. You can go into a casino without noticing you are already there. This is their clever design.

Most businesses, including casinos, want a large traffic flow. The most important single point in creating a large traffic is the Point of Entry. This is just a simple logic but many businesses do not get it right. The more traffic goes in, the more traffic inside!

OK, back to Macau. The "old" casinos operate a very strict security control. They check and check. Their concern might be just their own safety coming first. Furthermore, their security guards are getting used to their usual rude and impolite manner.

For the "new" casinos, it is very easy to get through and their guards are polite, too. I have done a experiment. I can go into 3 "new" casinos easily without any interruption, but I was being searched and searched in another 3 "old" casinos. They even did not allowed me to take my bag with me.

That might be one of the reasons that there are so many people in those "new" casinos!

This is again another example of slow and reluctant response to changes. The world had changed but we do not change accordingly or in advance. We are the one to suffer, but we might just complain and blame the world!

Keith
Explore, Exceed & Excel