Wednesday, July 18, 2007

Concepts 101 Part 3: Wants

Hi,

Apart from needs, we also have "wants"!

Wants are things that we like to have. If we can't have it, it is OK. But if we do get it, we feel happy for a while. Yes, just for a while since once you have what you want, it loses it power to attract you. We either forget about it or we keep on wanting more of it. More can be attractive than less! This can be addictive. Many people wasted their efforts and time by keeping on wanting more of something!

It can be even worse if we misthink our wants as our needs. We will spend unrealistic amount of effort to get it. It is ridiculous to think that you need a 60 inches TV or a LV handbag. You want them but you do not need them!

Needs are always the number 1 form of motivation. Wants can be the second-best. If you want to increase the motivation, relate the goals with wants!

Keith
Explore, Exceed & Excel
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